Accor to Introduce the Tribe Brand in Hungary | New
Accor has confirmed the signing of the first Tribe hotel in Hungary in partnership with Futureal, a real estate developer.
The 250-room hotel will open in Budapest at the end of 2023.
The project is a major milestone in the operation of Futureal as part of its new line of business focused on hotel developments.
Accor is stepping up its ambition in the art of living market with the development of the Tribe hotel brand in Europe.
The group has partnered with Futureal for the first Tribe hotel not only in Hungary, but also in Eastern Europe.
The new property will be located in the bustling city center of Kertész Street, one of the busiest tourist areas in the city.
Construction on the complex is expected to begin at the end of the year with an opening scheduled for 2023.
“Tribe is an alternative lifestyle hotel brand with modern, unique and urban spaces designed in collaboration with local designers.
“The brand aims to surprise travelers with an original, exciting and carefully curated experience that focuses on style rather than price, making it a leader in the design-driven affordable luxury lifestyle industry.
“The vibrant capital of Hungary and the Seventh District are an ideal destination for this sophisticated and contemporary brand, and are sure to win the hearts of customers and locals,” said Frank Reul, Vice President of Development, Accor Europe North.
Futureal is poised to open a new chapter in its nearly two-decade successful real estate operation as we enter the hospitality industry.
With careful preparation, in-depth market research and planning, our latest line of business can start with a remarkable project in Hungary.